This might help you…journaling for business

Something I have been doing recently and helped me a lot – journaling. I know it is not a new concept at all. I do my personal journaling here and there and find it very helpful. But this time I though why not do that also for my tiny business. The reason is simple – I just don’t remember every little thing. For example I make a tweak to the product but I forget about it. Then when looking at my analytics, I am wrecking my brain what have I done well that the product suddenly sells…

I have avoided looking at my social media analytics for ages. There are different reasons for that. Let’s say, I just looked at the curves and watched if they go up or down. Very amateurish, I know. For what I was doing – it was enough. At least so I thought.

When I started pinning on Pinterest, I was getting overwhelmed – by the sheer numbers, scheduling etc. I just did not remember what works and the analytics did not help me in this. Hence comes the journaling bit. After years of writing on Post notes and loosing them in a process, I started a simple journal with the following:

  1. what I’ve created
  2. when it became live
  3. what was the response
  4. sources that inspired me
  5. what details I have changed
  6. what was the outcome of the change

business journal might be the game changer

How is my business going in 2020

No, I will not be complaining. But I do need to say that it was not what I expected. I was hoping to really shoot up this year. Well, it did not happen. Now, when I look back, I am thinking about the positives. With regards to my products, I did see that the idea works. Or rather, yes, the product sells.

However, I made lot less than expected. That is going to be the next step. I will try to find out how to scale it up. So I still feel that I did not get very far, yet.

Here is my list to rethink my strategy:

  1. what worked and why
  2. what did not work and why
  3. how to scale up successful items
  4. find better platforms
  5. find products with better return on investment
  6. learn new skills that will help me to achieve the above

Happy Holidays dear friends ๐Ÿ™‚

Balancing in 2020 and getting ready for 2021

Why I procrastinate…

If you have been reading my blog for a while, you know by now that I love making lists. Yes, I like to be super organised.

But there is also another reason for this. I am constantly late! I have trouble to keep up with the deadlines, tasks and chores! And I have trouble with ticking off all my points on the agenda. So I have decided to take a closer look at the reasons behind it. And surprise surprise, I did come with a brand new list of my reasons.

Please don’t laugh! Actually, I am laughing at myself here but I must say that my list was rather revealing. And here it is.

  • I make my to do lists too long
  • I am a perfectionist
  • I think I have to control everything
  • I don’t really want to do the things, on the list
  • I am not honest with myself
  • I don’t believe I can do it
  • I don’t believe I can complete it
  • I am trying to multitask too often
  • I get distracted by little things
  • If I don’t do many things at once I feel lazy and unproductive

So, have there been any similar reasons behind your procrastination? Do let me know. And in the meantime, take care dear friends ๐Ÿ™‚

Write, write and write some more…

because the more you write the better you will get in it. Simple as that. Words will flow effortlessly and you will find that you can express yourself more easily. Fist of all, write for yourself. Put your ideas down no matter how trivial they may seem. It will help you to understand your thinking process. When you put something on the paper, it becomes more real. You are closer to realising that idea. It is the first step to something bigger.

Don’t get discouraged. When growing up we were told many things about how to write or what to write about. But the truth is – there is no right or wrong way. Just keep on writing while developing your style. And if you ask me:”Why should I bother? Why should I write?” I will simply say:”And why not?”

Good way to start writing:

  • simple journaling
  • 2-3 sentences a day in a planner
  • writing about things you love
  • writing about things that bother you
  • writing inspirational posts
  • writing to your future/past self
  • length is not important
  • grammar can be corrected later

Photo byย Bookblockonย Unsplash

A new way to travel

Now, this is not going to be a long post. And I will get straight to the point. I promise ๐Ÿ™‚

This is something that occurred to me recently. I know that many people feel that we will not be able to travel the same way as before. Travel is limited for sure and there are not many opportunities to go on a ‘real’ holidays. However, I do believe that we will go back to the globetrotting and we will tour and travel as we did before simply because it is a part of our human nature. Movement and moving from one place to another is natural to us.

But and here is the But I would like to highlight. When we go back to it – it should be different. In what way, you may ask. Well, here me out. I think that ‘tourism’ as such has been damaging in many ways to local communities and the nature. I know that it also brought ‘the dollars’ but if we are honest about, how much of it went to the locals and how much of it went to the developers and big corporates? Let’s do a bit of thinking here and ask ourselves: “Can we travel in a less exploitative manner?”

Of course, I commend the latest trends of sustainable travel, eco projects and projects focused on the enrichment of the local communities but I am talking more about the ‘individual approach to travel’.

To put it bluntly, why not change the face and the content of tourism as it stands now or rather as it used to be. Why don’t we shift and when we travel again – we do it with a completely different intent and energy. We not only take but give back too.

Why don’t we more away from destructive style of tourism to explorative and respectful travel. Away from tourism that takes and expects. Tourism that is often detrimental for local nature and community to travel that fully respects the local environment and equilibrium.

And of course, I am not saying that you should not go on holidays just to rest and recharge. That is not what I am saying at all. I am just suggesting to change the way we do it.

So in the meantime Happy staycations dear friends ๐Ÿ™‚

Photo byย Andrew Neelonย Unsplash

Find your purpose…

I hear this so often, yet until recently I would not give you a clear answer. Of course, I could always make something up. I could can say something to my parents and something different to my kids. I could blurt something out without thinking about it too much. Especially when I wanted to sound deep and philosophical.

My purpose has changed over the years. I went through different stages and each seemed to have fairly clear purpose. But I never thought about it that much. I took what was there in front of me – what was told to me by my parents, friends, classmates, coworkers, bosses, media. I think, you know where I am getting with is.

Staying at home because of Covid brought this fundamental question back to my mind. I have more time to think about it and I am happy to say that ‘something’ is emerging. It is deeply personal and maybe slightly unexpected for people around me. I hope you will not mind that I will keep it private. I did not write this post to share it anyway. The reason why I am writing about is that I feel lot more calmer, balanced, joyful – maybe I should liken it to the feeling of ‘coming home.’

I often write about things that worked for me. And this is one of them. So all I wanted to say with this post is: “Find your purpose and you will be happier…”

Have a good day dear friends ๐Ÿ™‚

Fantastic photo byย Nicolas Lobosonย Unsplash

Provide value and you will be rewarded (eventually)…

I have been working quite hard on my online businesses and feeling bit deflated. The returns are very low and discouraging. I have done this before so I know it takes time. At least a year to get traction and 2 years to build a solid client list. In current conditions it might take even 3 looong years. There are many schemes that promise quick returns and I have tried far too many to know that instant success is highly unlikely. Don’t get me wrong. I am not a pessimist ๐Ÿ™‚

I think if you say to someone that they will see results after 2 years – well that is a very unattractive premise. I would also add to this another point. It will take at least 2 years and you do have to do your best. That means – no sloppy jobs, no fluff and no diluted content. I am thinking that many things are diluted nowadays. Just fluffy, inflated with empty words. I rejoice when I find a genuine person who is “not a brand” but an ordinary person. Doing something simply because they like it and they are good at it. Of course these people are still out there and I watch a number of small Youtubers who provide enormous value.

I think there is a huge opportunity if you are able to provide a genuine advice or product with a deep knowledge and expertise. You will reap success for sure but you need to provide ‘real value’ and not just an ‘appearance of a value’. I am trying to do this right know in my shop.

Will the customers recognise the value? I certainly hope so. I am giving it time and will report back in 2 years ๐Ÿ™‚ Until then I still believe that real value will get rewarded sooner or later…

Have a great day dear friends, stay safe and healthy ๐Ÿ™‚

Find your local role…

Just one experience from last week. I feel that local community is more important than ever. I know hat most of us are online for many hours and connecting with the ‘global village’. I have realised that internet always takes me mile away to different continents which is lovely but I do have less and less time for people around me. Now, when I am at home more than usual – I am thinking more about my immediate surroundings.

There are enough opportunities here under my nose for little odd jobs ย that can help to boost my income. For me in particular, it is teaching and tutoring. Parents are tired of homeschooling and are happy to have a break from it. Another example is my cleaning of my extensive library. There is a lovely 15 year old girl who is collecting old book and redistributing them further. To see something like that makes me very happy and I am delighted if I can contribute. What I am trying to say is – try to look around in your community. What problems people living nearby face? Can you help somehow? Can you save them time with providing your services? You have understanding of the locale more then someone from faraway and you are more vested in than big business. You can offer the fact that the customers will know you in person and you literally live behind the corner. Moreover, you can balance the time you spend on the computer with some physical activity and something completely different…

You don’t have to stick to the usual ‘gardening or car pool’. Be inventive. Offer good price to the first customers. Ask for referrals. Team up with someone. People are often worried that they don’t have the right skills. Think about what you are good at. What are your hobbies? What you can share or teach? Can you provide delivery service? Can you do shopping for some people who can’t do it or do not have the time? Can you bake? Can you teach music – even at beginner level is fine. There are always beginners there ๐Ÿ™‚ Can you prepare ‘prep’ packs, can you clean up places, organise room and wardrobes, can you transform someones garden into more sustainable one, can you help with composting, can you give advice on more sustainable living, can you teach makeup or styling? You don’t have to be a massive Youtuber or a big name on the market. In your local community YOU have the advantage because:

  1. You are you. You live in the same conditions and have a greater understanding than some big companies.
  2. You can offer better price.
  3. Local people are more forgiving if they know you are one from the community – they will not expect an extensive portfolio and a good word from a neighbour is enough.

I am sure there are more advantages. I hope I have motivated you to get going. Be confident! Now is the best time ever to go out there and make it ๐Ÿ™‚

Building stronger community
Your community – your cornerstone

 

 

Getting ready…

I was totally unprepared. I admit that quite openly. I did not have any face masks at home. Did not have food supplies. My Wifi was not able to handle long online sessions.

Now it is different. I am usually so organised and equipped with my lists right? So I have decided to mention a little bit about my ‘prepping’ although myย blog is not about prepping (and I never thought I will be making list like this ever). There are plenty of sites and very useful ones. I am not specialised in this but I do want to be prepared for next time as the governments act very very slowly and local networks including supermarkets as well.

So just very briefly – I am building basics at home. Without anxiety and using as much common sense as I am able to. I look at what I really need in a week and based on that I shop certain items and tuck them away into my cupboard.

  1. Essential medicines and First-aid kits
  2. Masks, gloves, goggles, possible a plastic face shield (did not get those, yet)
  3. Water for several days /2l per adult a day/
  4. Basic food supply
  5. Certain ‘luxury items’ like coffee, tea bags, chocolate
  6. Small alternative source cooker and supplies
  7. Radio and batteries, candles, matches

I probably forgot something but if I am able to keep these at home – I will feel calmer and more prepared than I was “last” time.

I am also looking at more long-term planning of other things like my financials, growing my own food and teaming up with people that I know I can trust.

Anyway dear friends, take care and stay healthy and calm ๐Ÿ™‚

Mushroom hunting season
Nature as a source

 

 

Self-care as a part of routine

One thing that I have noticed around me is an increase in tension. Many people seem to be under a lot of stress. They seem more stressed and more sensitive. I am not saying everyone but definitely a large number of people. And I am one of them for sure.

Staying at home uncovered lots of things to me. Although it is great to have extra time at home, it brings other unexpected side effects. We are forced to face ourselves and we are forced to see things we did not see before – simply because there was no time for it. Some of it might be surprising, revealing and yes – stressful.

So staying at home actually means going back home – literally and metaphorically speaking. We are uncovering layers that have not been touched maybe for years. While all of this is going on – the outside world is not the most welcoming or kind.

I am not writing this to make us feel sorry for ourselves. Rather to point out that self-care is more important the ever. It is a must. Here are some things I have added to my list to be more mindful of:

  1. peaceful and quiet environment with lots of light, plants and fresh air
  2. time off the media, watching news just once a day, scrolling through ups no longer than 2o minutes
  3. listening to soothing music or meditating at least 10 minutes
  4. physical exercises – adding variety
  5. eating fresh foods and limiting unhealthy choices
  6. reaching out to friends
  7. more screen breaks and resting my eyes more often
  8. learning something new (craft, skill, language and so on)

Take a good care dear friends and put yourself first ๐Ÿ™‚

Calm and peace motif
Self-care is a key component for survival